Digital Agency of Record in Los Angeles
Heroic works as a digital agency of record for organizations that want one team responsible for their website, design, and marketing over time. We are a web development and design agency in Los Angeles, in business since 2008, and we take standing engagements on retainer alongside project work.
For the InMaat Foundation we designed the logo and built the website, and we run the social channels and the newsletter today. For the Stolte Family Foundation we built the website and continue to handle maintenance and data protection. The same arrangement is open to nonprofits, fine arts institutions, entertainment studios, and brands.
What an Agency of Record Covers
Website and Platform
Updates, security patches, backups, new pages, and new features on the site you already have, or a rebuild when the site needs one.
Design and Brand
One brand system held consistent across the website, social channels, print, and campaigns.
Marketing and Content
Social media, email, video, and campaign production on your publishing calendar.
How the Engagement Can Be Set Up
Monthly Retainer
A set scope each month for updates, content, and production, billed monthly so the budget is predictable. It scales up or down with the workload.
Retainer Plus Projects
A base retainer for upkeep, with larger builds scoped and priced as separate projects.
Named or White-Label
We work under our name or yours. NDAs and white-label arrangements are available.
One Discipline or All
Development only, design only, marketing only, or the whole engagement.
Your Stack or Ours
We take over existing sites on the platform they run on, including WordPress and Craft CMS.
Documented and Portable
Builds are documented and accounts stay in your name, so the work can move in-house or to another vendor.
How the Work Is Split
set priorities, approve the work, and keep ownership of your accounts, content, and data.
run development, design, and production month to month and report what was done.
Standing Relationships
InMaat Foundation
Brand, website, social media, and email outreach, handled on an ongoing basis as the foundation grows.
Stolte Family Foundation
We built the website and continue to handle maintenance and data protection.
ARSNL
Co-founded with the Artists Rights Society. Our founder serves as ARSNL's CMO.
Since 2008
Most of our work is repeat business from agencies, studios, and foundations.
Clients We've Worked With
Frequently Asked Questions About an Agency of Record
An agency of record is the agency an organization names as its standing partner for a type of work, such as its website, its digital marketing, or its creative. The organization goes to that agency first, usually under a retainer or a master agreement.
Yes. We work as the standing digital partner for foundations, cultural organizations, and brands, on retainer or under a master agreement with projects scoped as they come up.
The website and its upkeep, design and brand consistency, and marketing production such as social media, email, and video. An organization can assign one of those or all of them.
Most are a monthly retainer sized to the work, with larger projects priced separately. The retainer can scale up or down as the workload changes.
Yes. We take over existing sites on the platform they run on, including WordPress and Craft CMS. The first step is a review of the code, hosting, security, and backups.
Yes. Send the RFP to hello@heroic.agency. What our proposals include is described under website RFPs.
Yes. Agencies bring us in under their name for development, design, and production. See partner agencies.
Who You'll Work With
Creative and technical associates
Samuel Moses - App Store (iOS & Android)
Dmitriy Kovalev - Augmented Reality
Rose Dalagan - Data Analysis
Alexia Tamayo Martinez - Designer
Ann White - Designer
Michael Evans - Designer
Tima Link - Designer
Alex Myslivchik - Developer
Haron Acosta - Developer
Peter Pogorzelski - Developer
Andreja Osterc - Social
Mia Andrade - Social
Viviana Almeida - Social
Victoria Idowu - Social Engagement
Obanlagbeyi Odunayo - Social Engagement
Alex Cheseborough - Visual Effects
Mark Danielle Paras - Visual Effects
Mattia Marchi - Visual Effects